Advocacy campaign as a tool for democratic transformations
Year of publication: 2011
Type: Manual
Topic: local democracy

Share publication

Advocacy campaign as a tool for democratic transformations

Report prepared by:

Maria Mendzhul, Volodymyr Navrotskyi

About publication

This manual is a practical guide for civic activists, providing a detailed description of the mechanisms for influencing government authorities to protect citizens' rights and implement democratic reforms. The authors reveal the methodology for planning advocacy campaigns, ranging from identifying social problems and analyzing stakeholders to forming coalitions and direct interaction with officials. The book combines a theoretical framework regarding Ukraine's public administration system with specific tools for lobbying community interests and monitoring government activities.

Who will benefit?

  • The publication will be useful for civic activists, initiative groups, non-governmental and other organizations that intend to influence the implementation of reforms by conducting public advocacy campaigns.

Key findings:

The success of any changes depends on a systematic approach: a clear definition of goals, the competent use of legal instruments (appeals, requests, lawsuits), and broad information support. The authors emphasize that advocacy is about constructive dialogue and the proposal of alternative solutions through public expertise. The main result of such activity is an increase in government accountability and the strengthening of the role of civil society in state governance.